If you’ve been following my work for a little while now, you would have figured out that I’m a bit of a quotes guy.

Not so much to have some trendy motivational post to share on social media, but to be able to access and tap into wisdom from some of the most successful people in history.

Same thing with books; it’s not about how many books you read, but how much of the lessons you apply.

One of my favorite quotes is:

“Hell is getting to the end of your life and meeting the person you could have become.”

It speaks to a major pain point for a lot of us high performers, which is the feeling that you’ll never truly reach your full potential.

I know I feel this way more than I’d like to admit.

Anyway, yesterday I mentioned the little reading competition currently going on between my son and me. After sharing the article, some of my community in The Exponentialists Mastermind asked what books I’ve been reading, so I thought it would be fun to share some of the big lessons from those books as part of my daily writing.

After all, the best way to learn something is to teach it to someone else.

One of the books I read last month was It’s Not You, It’s Me by Mark Leruste. In one of my favorite sections of the book, Mark shares a 3-step process to reach your full potential.

Let’s take a look.

The Three-Step Process to Reach Your Full Potential

  1. Focus on a specific target. As I’ve shared before, if you don’t where you’re going, you’re never going to get there. You need to know exactly what it is that you want and be able to say it clearly. Don’t worry about it being perfect or permanent; you can change it as you go. But to move forward, you need to know what you’re working towards.
  2. Get the best support you can. One of the best decisions I made in my business was the decision to “invest in the pro tools”. Whatever your target, arm yourself with the tools you need; whether that’s a coach, mentor, online course, etc. Learning from and being guided by others can help you avoid unnecessary mistakes, save valuable time, and shorten your learning curve immensely.
  3. Resolve inner conflicts. This is probably the most important and most ignored step in the process. As Mark mentions in the book, 80% of your success in anything you do is down to your psychology, while only 20% is the actual mechanics of what you do (this is another reason why working with a coach is so powerful). If you know what you want and have the tools to get there, but still feel stuck, it’s because there is a conflict, limiting belief or mental block inside you.

Where are you currently getting stuck? Which of the three steps above could use some work? And what tiny step can you take today to move just a little bit closer to reach your full potential?


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